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Trucordia acquires Paradiso Insurance to expand national footprint

A top 20 U.S. brokerage just got bigger. Paradiso's client-first ethos meets Trucordia's scale—here's how both sides win.

The image shows a black and white paper with the text "New York Life Insurance Company, Business of...
The image shows a black and white paper with the text "New York Life Insurance Company, Business of 1884" written on it. The paper appears to be a summary of the company's annual report from 1884.

Trucordia acquires Paradiso Insurance to expand national footprint

Trucordia, one of the top 20 insurance brokerages in the U.S., has acquired Paradiso Financial and Insurance Services. Based in Stafford Springs, Connecticut, Paradiso specialises in a straightforward approach to client service. The deal expands Trucordia’s reach while keeping Paradiso’s local values intact. Paradiso Insurance has built its reputation on a 12-point ‘Paradiso Promise’, putting client needs first. The company offers a wide range of policies, from auto and home to life, business, and specialty insurance. Their team focuses on simplicity and strong relationships with insurers.

Trucordia’s acquisition means Paradiso’s staff and customers now benefit from broader carrier connections and national support. Felix Morgan, CEO of Trucordia, highlighted Paradiso’s client-centred approach and reliable carrier partnerships as key reasons for the deal. Rocky Steele, Trucordia’s SVP of Business Development, called Paradiso a perfect match and confirmed the firm’s acquisition strategy remains active. Paradiso will keep its community-focused values while gaining access to Trucordia’s larger network. The move aligns with Trucordia’s goal of scaling through targeted acquisitions like this one.

The deal strengthens Trucordia’s position in the insurance market while preserving Paradiso’s local expertise. Clients and staff at Paradiso now have access to expanded resources and national backing. Trucordia plans to continue growing through similar strategic acquisitions.

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