Stroer X Acquires Amevida, Saves 2000 Jobs and Bolsters Market Position

Stroer X steps in to save Amevida, preserving jobs and solidifying its market lead. Both CEOs hail the takeover as a win for all parties.

, and Administrator

2025 October 8 . 6:01 PM

1 min read

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Stroer X Acquires Amevida, Saves 2000 Jobs and Bolsters Market Position

Stroer X, a subsidiary of Stroer, has successfully acquired Amevida's operations, retaining over 2000 jobs and strengthening its market position. The takeover, which took place on Wednesday, October 1, 2025, has been praised by both companies' CEOs and is expected to benefit customers, employees, and creditors.

The acquisition comes after Amevida faced difficulties due to a challenging stock market environment and rising costs, leading to insolvency proceedings. Despite the crisis, business operations continued uninterrupted, and all customer orders were fulfilled throughout the process. Stroer X, a leader in dialog marketing, has now integrated Amevida's team into its group, preserving around 2000 of approximately 2400 jobs in Germany. Uwe Lamnek, CEO of Stroer X, believes this solution benefits all parties involved, while Matthias Eickhoff, former CEO of Amevida, expressed satisfaction with the outcome for employees.

Looking ahead, Stroer X plans to continue its growth strategy with this takeover, further strengthening its presence in the stocks market.

The operational takeover of Amevida by Stroer X has resulted in job retention and a strengthened market position for the company. Both CEOs have expressed satisfaction with the outcome, and Stroer X plans to build on this success as it continues its growth strategy in the stock market today.