How do you want to use VIENNA.AT?

In the course of the insolvency of the Signa Holding, trademark rights and internet domains of the corporate group, including SIGNA, An der Hauptwache and Karstadt, are being auctioned off by the auction house Aurena.

, and Administrator

2025 December 22 . 1:24 PM

1 min read

This image is clicked in a room, where it looks like Store. There are so many bottles in this image... — This image is clicked in a room, where it looks like Store. There are so many bottles in this image and cans. There is a Banner in the middle which is indicating Supra brand. Bottom right corner there is a logo LM.

How do you want to use VIENNA.AT?

The collapse of Signa Holding has triggered a major auction of its trademark rights and internet domains. Over 170 assets, including well-known names like SIGNA and Karstadt, are now up for sale. Bidding is open to anyone after a simple registration process.

The auction follows the insolvency of Signa Holding, a once-prominent real estate group. Aurena, the appointed administrator, is overseeing the sale of 179 lots. These include brand names such as SIGNA, An der Hauptwache, and Karstadt, as well as various domain names tied to past projects.

Bidding has already begun, with the final awards set for January 16, 2026, at 9:00 AM. Participation is open to businesses, investors, and individuals alike. The only requirement is a one-time registration before placing bids. While the auction covers high-profile assets, no specific buyer has publicly expressed interest in any particular domain, such as VIENNA.AT. Search results instead highlight unrelated cases, like a Vienna-based sales role in fashion marketing or academic discussions on historical book promotion strategies.

The sale offers a chance to acquire valuable intellectual property linked to Signa’s former operations. Successful bidders will gain control of established brand names and digital assets. The deadline for final awards remains fixed, with no extensions announced.