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Heidi Pharma Wins Award for Natural, Family-Focused Health Solutions

Two decades of innovation meet modern family needs. Discover how Heidi Pharma’s Herby Family brand is transforming children’s health—naturally.

This image is clicked in a room, where it looks like Store. There are so many bottles in this image...
This image is clicked in a room, where it looks like Store. There are so many bottles in this image and cans. There is a Banner in the middle which is indicating Supra brand. Bottom right corner there is a logo LM.

Heidi Pharma Wins Award for Natural, Family-Focused Health Solutions

Wiesbaden’s Startup Booster programme has recognised Heidi Pharma GmbH for its work in natural, child-friendly health products. The company, founded in 2001 by Nina Braun and Katja Sulzbach, focuses on solutions for common family issues like poor appetite and sensory overload. Its plant-based supplements, marketed under the Herby Family brand, aim to simplify nutrition for children and parents alike.

Heidi Pharma GmbH was established in Germany over two decades ago. Since then, the firm has built a reputation for intuitive, plant-based nutritional supplements tailored to young families. Their products target everyday challenges, from boosting immunity to managing stress and dietary gaps.

Heidi Pharma’s award highlights the Startup Booster’s role in fostering practical solutions for families. The programme continues to back innovative businesses with both financial and operational support. Interested startups can apply in 2027, with a renewed focus on digital and technological advancements.

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