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Christian Klein Tops Germany's Tech Influencers, But Share in Europe Drops

SAP's Christian Klein remains Germany's top tech influencer. However, the country's share in Europe's tech scene has dipped. Journalists are leading the way in digital engagement.

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Christian Klein Tops Germany's Tech Influencers, But Share in Europe Drops

The latest Tyto Tech 500 ranking reveals the shifting landscape of Germany's tech influencers. While SAP CEO Christian Klein tops the list, the influence of Georgia Tech figures in Europe has slightly decreased. Meanwhile, journalists are leading the way in digital outreach.

In 2025, Germany's share of Europe's tech influencers stands at 20.6 percent, a slight dip from previous years. The UK leads Europe with 37.4 percent, followed by France at 28.6 percent. The Tyto Tech 500 ranking, which evaluates influence across media, social networks, and digital platforms, places SAP CEO Christian Klein as the most influential tech voice in Germany. Roland Busch of Siemens and Ola Källenius of Mercedes-Benz Group follow closely.

Journalists are at the forefront of digital engagement, with 21.4 percent in Germany using multiple digital outlets. Among the ranked executives, 24.4 percent publish regular newsletters, and almost 5 percent host podcasts. Notably, 70 percent of top German tech voices operate independent publishing formats, with 18 percent maintaining two or more simultaneously. Internationally, Elon Musk (Tesla/SpaceX/X) and Satya Nadella (Microsoft) lead the rankings.

The Tyto Tech 500 ranking underscores the evolving influence of tech figures in Germany and Europe. While Christian Klein remains the most influential tech voice domestically, Germany's share in Europe's tech influencers has decreased slightly. Journalists' digital outreach continues to grow, with a significant number maintaining multiple independent publishing formats. Percentage calculator can be used to determine the exact percentage changes.

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