Adidas stock edges up as Puma takeover rumors spark investor hope
Adidas shares have climbed slightly to €160.35 after weeks of decline. The rebound comes amid speculation about a possible takeover of rival Puma by Asian sportswear firms like Anta Sports, Li Ning, and Asics. Yet the company’s stock remains shaky, still near its lowest point in a year.
The recent uptick in Adidas’ share price follows reports from Bloomberg about potential bids for Puma. Investors appear to be betting on industry consolidation, lifting Adidas’ stock in the process.
Adidas’ stock has edged up on takeover speculation involving Puma, not its own performance. The company still faces a tough road ahead, with weak momentum and a fragile market position. How it fares in the holiday shopping period could determine whether it stabilises or slides further.